If you have curly hair with low porosity, you know the struggle: water beads on your strands instead of soaking in, products sit on top rather than absorbing, and no matter how many oils or creams you layer, your curly hair still looks dry. It’s frustrating. And if you’ve ever felt like you had to use everything just to get your curls to look soft and defined, we have good news—you don’t.
Meet DEFINE , our high-moisture, high-hold curl cream made specifically to simplify curly hair care, even for the most product-resistant, low porosity curly hair.
This unique cream delivers hydration to dry, thirsty curls while enhancing their definition and bounce. Designed for tighter curly hair patterns, its rich, nourishing formula smooths frizz, adds luminous shine, and leaves curls feeling soft with high definition. The result is ultra-hydrated curls with a touchable, well-defined look—without the heaviness or crunch.
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What is low porosity hair, and why is it so stubborn?
Low porosity curly hair has tightly closed cuticles that make it hard for moisture to get in—or out. Think of it like a roof with shingles so tightly laid that rain just slides right off. While this structure protects your curls from damage, it also means hydrating products struggle to penetrate. That’s why low porosity curls can often feel dry, stiff, and dull, even when you’re using “moisturizing” formulas.
And when you start layering oils, silicones, and heavy butters to compensate, you can actually make the problem worse. These coatings clog the curly hair surface, leading to buildup and even less absorption over time. While you may have thought you were building a solid curly hair routine to repair dryness, you could actually be contributing to your curls’ inability to absorb and retain moisture.
Why DEFINE high-moisture curl cream works differently
DEFINE high-moisture curl cream ingredients pack moisture punch and give curly hair a high hold. DEFINE high-moisture curl cream is infused with coconut oil, avocado oil, shea butter, cupuacu butter, squalane, and argan oil that it adds hydration and can elongate the curly hair while giving it back bone and structure. The finish results for your curly hair will be defined curly hair with long-lasting effects, day after day.
Squalane in particular is a unique curly hair ingredient to call out, mimicking the skin’s natural oils, squalane deeply penetrates the hair shaft, delivering moisture to the cuticles and cortex while strengthening strands and shielding them from environmental damage.
And here’s the game-changer: it’s completely silicone-free . That means it doesn’t just sit on your curly hair—it works with it. Designed to hydrate and shape in a single step, DEFINE sinks in where other products get rejected, making curls feel soft, bouncy, and defined without layering multiple products.
It's a one-and-done curly hair cream that cuts through the noise of complicated routines and actually delivers moisture where it's needed most.
How to fix your relationship with curly hair products (Hint: FRESH START)
If your curly hair is dry and seems immune to hydration, it’s time to reset.
Step 1: CLARIFY shampoo for curly hair
Build-up from oils, silicones, and heavy products can act like plastic wrap on your strands—no matter what you put on top, it won't get through. Use CLARIFY shampoo once a week or biweekly to deep-clean your curls and remove stubborn buildup. This opens up the hair's surface so your products can actually do their job.
Step 2: Deeply moisturize your curly hair
Once your hair is fresh and clean, apply BOND hair mask to restore essential moisture. This luxurious treatment infuses hydration deep into the hair shaft, helping soften and prep your curls to absorb and hold onto styling products.
Step 3: DEFINE your curly hair and go
Apply DEFINE high-moisture curl cream to damp hair, rake it through section by section, and scrunch. That’s it. No cocktailing. No layering. No sealing with extra oils. Just moisture, hold, and shine—all in one. This product is best recommended for curls, coils, and zig zag textures.
Break the cycle and fix dry curly hair
DEFINE high-moisture curl cream isn’t just a product—it’s a new mindset for curly hair care. One that says you don’t have to overload your curly hair with a shelf full of products to get the hydrated, defined curls you want. This silicone-free high-moisture curl cream delivers instant hydration, reduces breakage, and enhances definition for thick, zig-zag, and coiled curls, all while providing a strong yet soft and lasting hold.
If you’ve been stuck in a cycle of layering oils and silicones to fake moisture, it’s time to break free. Start fresh with CLARIFY shampoo, add moisture with BOND hair mask, and style with DEFINE high-moisture curl cream.
Your curls will thank you.
In summary: How DEFINE transforms curly hair
Low porosity curls don’t need layers of product—they need the right product. DEFINE high-moisture curl cream offers hydration and hold in one simple, silicone-free step, making it easier than ever to hydrate and define curly hair. Start with CLARIFY shampoo to remove buildup, follow with BOND hair mask for deep moisture, and finish with DEFINE high-moisture curl cream for soft, shiny, frizz-free curls that feel and look healthy.
What are you waiting for? Don’t stop here—keep learning how to improve your curly hair routine with SEVEN haircare. We take a natural approach to product development, ensuring that every formula we create is both performance-driven and highly effective.
Watch to learn more
Learn more from SEVEN haircare educator, Tiffani Beste.
Tiffani gives us the inside scoop on who this product is best prescribed for, how to use it, and feature + benefits that someone with curly hair doesn't want to miss out on.
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